Veridea Group-Upper Peninsula Health Plan Announce Development Plans

August 17, 2015


MARQUETTE – The transformation of the Liberty Way campus from abandoned bakery to a high density mixed use development will soon be complete.

Upper Peninsula Health Plan (UPHP) and the Veridea Group announced today that they have entered into a purchase agreement for the final parcel on the site. The land, located on the eastern corner of the Liberty Way campus, will be the site of a new headquarters for the Marquette-based health plan.

Veridea Group will act as the Project Manager, overseeing the construction of the approximately 28,000 square foot office building. Myefski Architects will design the structure with input from UPHP staff and executives. The headquarters will be similar in form to the existing mBank building. Along with the Staybridge Suites, which is currently under construction, UPHP’s headquarters will be the final piece of the Liberty Way plan.

“We are very pleased that UPHP chose to remain in downtown Marquette by selecting the Liberty Way campus as the site of its new headquarters,” said Michele Thomas, Veridea Director of Commercial Real Estate. “As developers, it gives us a sense of satisfaction to contribute to the growth of a great local company which, in turn, allows us to see the completion of our original vision for Liberty Way.”

Both parties expect the sale, which is contingent on the approval of the Marquette County Brownfield Authority and the City of Marquette, to be finalized in early September. Groundbreaking is planned for October 1, and plans call for an August 2016, move in.

UPHP began with an office staff of six in 1998 and has since grown to over 130 employees. UPHP President and CEO Dennis Smith said the site was chosen after an extensive search throughout the area for the ideal location to house the growing company.

“We needed a place that would house all of our employees and also have room to accommodate future growth,” Smith said. “This site offered us the ability to build just what we needed. Its location adjacent to the new (Upper Peninsula Health System) hospital made the decision that much easier.”





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